LEGO Friends: 2012 Best Seller

I came across this article about the LEGO Friends series awhile back and thought it would be nice to share with our kind readers who have all been so supportive of our growing little blog.  According to the article, LEGO Friends far exceeded sales expectations in 2012 by selling twice as much and has even continued to gain greater momentum despite all the initial controversy surrounding issues of gender specificity.  The article provides a great recap about the controversial issues including responses from LEGO headquarters and the protesting group SPARK (Sexualization Protest: Action Resistance Knowledge).  The ongoing dialog between the two sides has seen positive results thus far, as evident in the growing variety of Friends characters and their accompanying sets.

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